Segal Company

Sales Force Effectiveness

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In today's competitive market, companies often need to restructure their sales organization and evaluate their sales rewards strategy to gain competitive advantage and optimize individual performance.

Sibson Consulting can help you clarify organization and resource requirements, prioritize goals, responsibilities and selling time, and develop the right rewards for the right performance.

Our abilities begin with overall sales strategy, then look at how a company organizes and directs its sales force to execute that strategy. We help with various tactical methods of reinforcement to drive that strategy, and can ensure a sales force is in a position to succeed through post-sales support capabilities.

Our sales force effectiveness services fall into the following categories:

Sales Strategy Execution
  • Performance Management
  • Metrics
  • Sales Compensation
  • Quota Setting
Sales Strategy Support
  • Sales Operations and Technology
  • Selling Messages and Tools
  • Recruiting and Career Paths
  • Capability and Development
Sales Strategy Development
  • Marketing Strategy Alignment
  • Product/Service Offering
  • Segmentation and Targeting
  • Sales Strategy
Sales Force Organization
  • Channel Coverage
  • Marketing, Sales, Service Roles
  • Organization Structure
  • Resource Deployment

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