A Member of The Segal Group

Everybody's Talkin'

Excuse Me While I Listen to My Calculator

I was talking with a colleague about smartphones the other day. He remarked that because these amazing devices do so many things, simply calling them…

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Make Your Benefits Communication a Great “Meal”

A client proudly showed me the organization’s 96-page Benefits Guide for open enrollment. “It has everything!” she declared, “Everything our employee…

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Three Guys Walk into a Bar...

Benefits are boring, right? Not necessarily. Instead of a “just-the-facts” approach to benefits communications, use a touch of humor to grab your e…

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Who Would've Guessed Millennials Prefer Annuities?

Much has been made about Millennials — those born between the 1980s and the 2000s — and their entitlement, technology addiction and propensity to “Ke…

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When Reframing the Message Saves Lives

If your doctor told you that your heart’s age is eight years older than your chronological age, would that get your attention? It most likely would, …

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Reduce, Reuse, Recycle

In my job, I deal with paper and commercial printing quite a bit and am always sure to ask clients if they want to print on recycled paper and/or inc…

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