CHRO Forum: Building a Benefits Strategy that Matches the Financial Investment

Employee benefits is often the second most expensive investment, after direct compensation, in an organization's Employee Value Proposition Program, but often it is viewed as a "must do" rather than as a competitive advantage. Statements like, "These elements in the program are just table stakes," or "This is what we have always offered our staff," overlook the strategic and dynamic aspects of taking a fresh look at benefits offerings.

In this brief video "thought starter" for a CHRO Forum discussion, Senior Vice President Dan Fries looks at the range of options and gives an example of one company that thinks out of the box.

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